Communication Style

Communication is the key aspect of my brand Control Your Mentality, which means I must understand the ins and outs of communication. I must be aware of how the material within the brand comes off to the audience, as the brand is predicated to a subliminal approach, which will allow for people to take away whatever meaning they felt the material gave them. I also I must thoroughly push the concept of my brand as it’s built on the bases of communicating. It’s important for people to understand what type of communicating my brand is doing and how it’s different than other forms of communication.   

Something that can help me achieve this, is by enforcing Paula caproni’s concept of focusing on key performance issues. She declared in her book Management Skills for Everyday Life, “Focus on key performance issues, behavior that the receiver can do something about, and only one or two issues at a time. Frustration is only increased when the receiver is faced with too much information, concerns that are irrelevant to the job, or situations over which he or she has no control.”. To me, this means if I focus on the singular issue, which is freedom of thought, an area I believe a brand like mine is warranted, I can separate myself from others. The issue being freedom of thought, can have many who may come up with similar concepts like mine, but the idea in this era, is revolutionary in it’s simplicity, which won’t be able to be duplicated to its exact detail.

As I’ve stated before the key is communication, in the form of networking, elaborating with my future team, the material within the brand and the feedback from the audience. I understand that communication for me is vital to the success of my brand because it’s what will not only make it successful but sustain its success. Over the past couple of weeks, I’ve worked even harder on becoming more of an extrovert by going out more, saying yes to joining activities whereas I would always find a reason not to go and being noticed more vocally. I know that becoming more extroverted will also contribute to helping myself and my brand’s communication style.    

References

Caproni, Paula. Management Skills for Everyday Life, 3rd Edition. Pearson, 20111121. VitalBook file.